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Business Stategy Formulation: Theory, Process, and Intellectual Revolution

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by Greenwood
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Business Stategy Formulation: Theory, Process, and Intellectual Revolution by Greenwood

As the paradigm of economic activity shifts to creating customer value, companies must formulate strategies that accelerate the creation and delivery of customer value. Ulwick introduces a strategy formulation theory and process that allows firms to create strategies that consistently produce breakthrough results.

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Ebook Details
Size: 11.0 MB
Publisher: Information Age Publishing
Date published:   2000
ISBN: 9787770632501 (DRM-PDF)

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Nonfiction > Business & Economics > Strategic Planning

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Nonfiction > Business & Economics > Strategic Planning
Nonfiction > Social Science > Anthropology > Cultural
Nonfiction > Education > Administration
Nonfiction > Business & Economics > Human Resources & Personnel Management

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