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Corporate Level Strategy: Theory and Applications

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| £55.01 | €65.25 | Ca$91.38 | Au$92.74
by Olivier Furrer
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Corporate Level Strategy: Theory and Applications by Olivier Furrer

The challenges faced by diversified corporations-firms that operate in more than one industry or market-have changed over the years. In this new edition, Olivier Furrer helps students of corporate strategy to consider the impact of critical changes in resources, businesses and headquarters roles on the firm's ability for establishing and sustaining corporate advantage.

New to this edition are stimulating pedagogical features and additional material such as a new chapter on the theoretical foundations of multibusiness firms, along with a host of new examples from across the world.

A companion website supplements the book, providing PowerPoint slides, a test bank of questions, and lists of suggested case studies.

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Ebook Details
Pages: 298
Size: 2.2 MB
Publisher: Routledge
Date published:   2016
ISBN: 9781317928102 (DRM-PDF)

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This product is listed in the following categories:

Nonfiction > Business & Economics
Nonfiction > Business & Economics > Strategic Planning
Nonfiction > Business & Economics > Development > Business Development

This author has products in the following categories:

Nonfiction > Non-Classifiable
Nonfiction > Business & Economics
Nonfiction > Business & Economics > Strategic Planning
Nonfiction > Business & Economics > Development > Business Development

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12/09/2016
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