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Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service

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by John A. Goodman
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Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service by John A. Goodman

With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. Not only that...customers expect more. Unfortunately, many companies fail to take advantage of and properly manage the tools that now exist, delivering a series of frustrating, disjointed transactions that drive people away. With its innovative customer-experience framework and step-by-step roadmap, Customer Experience 3.0 provides firsthand guidance on what works, what doesn't--and the revenue and word-of-mouth payoff of getting it right.

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Ebook Details
Pages: 256
Size: 2.0 MB
Publisher: Amacom
Date published:   2014
ISBN: 9780814433898 (DRM-EPUB)
2370006102045 (DRM-PDF)

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Printing:of 10 pages every 30 days allowed
Read Aloud:  not allowed

This product is listed in the following categories:

Nonfiction > Business & Economics > Marketing
Nonfiction > Business & Economics > Customer Service
Nonfiction > Business & Economics > E-Commerce > Internet Marketing

This author has products in the following categories:

Nonfiction > Non-Classifiable
Nonfiction > Business & Economics > Marketing
Nonfiction > Business & Economics > Customer Service
Nonfiction > Business & Economics > E-Commerce > Internet Marketing
Nonfiction > Technology > Fiber Optics

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01/23/2017
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