The Walt Disney Company has grown into a diversified global media giant, but is it still possible to identify a coherent Disney ethos? Examining everything from theme parks to merchandising to animation to live-action films, Disney Culture proposes that they all follow a core corporate philosophy dating back to the 1920s.
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|Size: ||436 KB|
|Publisher: ||Rutgers University Press|
|Date published: || 2017|
|ISBN: ||9780813583341 (DRM-PDF)|
|Read Aloud: ||not allowed|