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Handbook of Research on Global Fashion Management and Merchandising

| £279.13 | €313.92 | Ca$452.86 | Au$446.91
by Alessandra Vecchi
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Handbook of Research on Global Fashion Management and Merchandising by Alessandra Vecchi

Innovation and novel leadership strategies have aided the successful growth of the fashion industry around the globe. However, as the dynamics of the industry are constantly changing, a deficit can emerge in the overall comprehension of industry strategies and practices. The Handbook of Research on Global Fashion Management and Merchandising explores the various facets of effective management procedures within the fashion industry. Featuring research on entrepreneurship, operations management, marketing, business modeling, and fashion technology, this publication is an extensive reference source for practitioners, academics, researchers, and students interested in the dynamics of the fashion industry.

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Ebook Details
Pages: 862
Size: 22.7 MB
Publisher: Business Science Reference
Date published:   2016
ISBN: 9781522501114 (DRM-PDF)

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This product is listed in the following categories:

Nonfiction > Business & Economics > Management
Nonfiction > Business & Economics > Management Science
Nonfiction > Business & Economics > Industries > Textile Industry

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