ebooks and download videos Search All  Title  Author 
Home / Nonfiction / Business & Economics / E-Commerce / Internet Marketing

In-House SEO: Taming the Challenges to Win in Search

| £4.16 | €4.68 | Ca$6.75 | Au$6.66
by Melanie Mitchell
What is this?DRM-EPUB by download  |  $4.99
What is this?DRM-PDF by download  |  $4.99
add to wish list
In-House SEO: Taming the Challenges to Win in Search by Melanie Mitchell

Take charge of SEO in your organization: do what it takes to get outstanding search results that translate into improved business performance! World-renowned search strategist Melanie Mitchell covers everything you need to know to build a rock-solid foundation for search success in your organization. Named several times as a "top in-house SEO" by Natural Search Blog, Mitchell draws on her immense experience to help you tame the organizational and political challenges you'll face in building a world-class SEO program. Mitchell shows how to align your organization departmentally, politically and culturally around winning in search… demonstrate what's at stake, convincingly explain the opportunity SEO offers, and get real executive buy-in… clarify where you stand and what you can realistically achieve. Next, she presents a six-step, start-to-finish plan for success, encompassing creating your core SEO team, establishing accountability, developing and providing training, setting internal SEO standards, providing the right tools, and measuring, tracking, and optimizing your effectiveness. From integrating business and technical tasks to crafting effective in-house SEO instruction to building real-time dashboards, Mitchell explains what to do, what not to do -- and where you can start today!

To view this DRM protected ebook on your desktop or laptop you will need to have Adobe Digital Editions installed. It is a free software. We also strongly recommend that you sign up for an AdobeID at the Adobe website. For more details please see FAQ 1&2. To view this ebook on an iPhone, iPad or Android mobile device you will need the Adobe Digital Editions app, or BlueFire Reader or Txtr app. These are free, too. For more details see this article.

SHARE  Share by Email  Share on Facebook  Share on Twitter  Share on Linked In  Share on Delicious
or call in the US toll free 1-888-866-9150 product ID: 739438

Ebook Details
Pages: 27
Size: 926 KB
Publisher: FT Press
Date published:   2012
ISBN: 9780133121018 (DRM-EPUB)
9780133120998 (DRM-PDF)

DRM Settings
Copying:of 30 selections every 30 days allowed
Printing:of 30 pages every 30 days allowed
Read Aloud:  allowed

Territory Restrictions
This ebook will NOT be sold to customers with a billing address in:
Afghanistan, Algeria, Belarus, Bosnia and Herzegowina, Congo, Congo (The Democratic Republic of the), Cote D'Ivoire, Cuba, Indonesia, Iran (Islamic Republic of), Iraq, Korea (Democratic People's Republic of), Liberia, Libyan Arab Jamahiriya, Macedonia (The Former Yugoslav Republic of), Myanmar, Nigeria, Sudan, Syrian Arab Republic, Zimbabwe

This product is listed in the following categories:

Nonfiction > Business & Economics > Marketing
Nonfiction > Business & Economics > E-Commerce > Internet Marketing

This author has products in the following categories:

Nonfiction > Business & Economics > Marketing
Fiction > Romance > Contemporary
Nonfiction > Business & Economics > E-Commerce > Internet Marketing

If you find anything wrong with this product listing, perhaps the description is wrong, the author is incorrect, or it is listed in the wrong category, then please contact us. We will promptly address your feedback.

© 2016