ebooks and download videos Search All  Title  Author 
Home / Nonfiction / Sports & Recreation / History

Joining the Clubs: The Business of the National Hockey League to 1945

| £41.62 | €46.81 | Ca$67.52 | Au$66.64
by J. Andrew Ross
What is this?DRM-EPUB by download  |  $49.95
What is this?DRM-PDF by download  |  $49.95
add to wish list
Joining the Clubs: The Business of the National Hockey League to 1945 by J. Andrew Ross

How did a small Canadian regional league come to dominate a North American continental sport? Joining the Clubs: The Business of the National Hockey League to 1945 tells the fascinating story of the game off the ice, offering a play-by-play of cooperation and competition among owners, players, arenas, and spectators that produced a major league business enterprise. Ross explores the ways in which the NHL organized itself to maintain long-term stability, deal with its labor force, and adapt its product and structure to the demands of local, regional, and international markets. He argues that sports leagues like the NHL pursued a strategy that responded both to standard commercial incentives and also to consumer demands that the product provide cultural meaning. Leagues successfully used the cartel form-an ostensibly illegal association of businesses that cooperated to monopolize the market for professional hockey-along with a focus on locally branded clubs, to manage competition and attract spectators to the sport. In addition, the NHL had another special challenge: unlike other major leagues, it was a binational league that had to sell and manage its sport in two different countries. Joining the Clubs pays close attention to these national differences, as well as to the context of a historical period characterized by war and peace, by rapid economic growth and dire recession, and by the momentous technological and social changes of the modern age.

To view this DRM protected ebook on your desktop or laptop you will need to have Adobe Digital Editions installed. It is a free software. We also strongly recommend that you sign up for an AdobeID at the Adobe website. For more details please see FAQ 1&2. To view this ebook on an iPhone, iPad or Android mobile device you will need the Adobe Digital Editions app, or BlueFire Reader or Txtr app. These are free, too. For more details see this article.

SHARE  Share by Email  Share on Facebook  Share on Twitter  Share on Linked In  Share on Delicious
or call in the US toll free 1-888-866-9150 product ID: 856673

Ebook Details
Size: 5.2 MB
Publisher: Syracuse University Press
Date published:   2015
ISBN: 2370007624775 (DRM-EPUB)
9780815652939 (DRM-PDF)

DRM Settings
Copying:not allowed
Printing:not allowed
Read Aloud:  not allowed

This product is listed in the following categories:

Nonfiction > History
Nonfiction > Sports & Recreation > Hockey
Nonfiction > Sports & Recreation > History

This author has products in the following categories:

Nonfiction > Philosophy > Mind & Body
Nonfiction > History
Nonfiction > Sports & Recreation > Hockey
Nonfiction > Sports & Recreation > History

If you find anything wrong with this product listing, perhaps the description is wrong, the author is incorrect, or it is listed in the wrong category, then please contact us. We will promptly address your feedback.

Submit 5 page SummaryWhat is this?

© 2016