ebooks and download videos Search All  Title  Author 
Home / Nonfiction / Business & Economics / Industries / Manufacturing Industries

Lean Ideation

| £13.32 | €14.98 | Ca$21.62 | Au$21.33
by Paul J. Rowean
What is this?DRM-EPUB | by download   add to wish list
Lean Ideation by Paul J. Rowean

Seventy percent of all new products introduced in the USA fail and are taken off the market within three years. And these failures come from large companies, many of which are Fortune 500 and advertise with Super Bowl TV commercials. There are a number of reasons these products fail, but perhaps the most common is the lack of or ignoring of Voice of the Customer research.

Lean Ideation is a step-by-step process of developing an idea, including finding the idea if none exists, through commercialization and into the first three years of product life. The goal is to help companies move into the 30% successful range on new products introduced.

The process in Lean Ideation was developed by studying and focusing on two key fronts: 30 years of new product development, and the study of and implementation of the Toyota Production System. Anyone involved with product development will benefit from reading Lean Ideation.

To view this DRM protected ebook on your desktop or laptop you will need to have Adobe Digital Editions installed. It is a free software. We also strongly recommend that you sign up for an AdobeID at the Adobe website. For more details please see FAQ 1&2. To view this ebook on an iPhone, iPad or Android mobile device you will need the Adobe Digital Editions app, or BlueFire Reader or Txtr app. These are free, too. For more details see this article.

SHARE  Share by Email  Share on Facebook  Share on Twitter  Share on Linked In  Share on Delicious
or call in the US toll free 1-888-866-9150 product ID: 862914

Ebook Details
Pages: 164
Size: 6.4 MB
Publisher: Green Ivy
Date published:   2016
ISBN: 9781945650659 (DRM-EPUB)

DRM Settings
Copying:not allowed
Printing:not allowed
Read Aloud:  not allowed

This product is listed in the following categories:

Nonfiction > Business & Economics > Production & Operations Management
Nonfiction > Business & Economics > Development > Business Development
Nonfiction > Business & Economics > Industries > Manufacturing Industries

If you find anything wrong with this product listing, perhaps the description is wrong, the author is incorrect, or it is listed in the wrong category, then please contact us. We will promptly address your feedback.

Submit 5 page SummaryWhat is this?

© 2016