Marketing, Selling & Business Matters in Magic & Conjuring: page 3

Publicity is the lifeblood of any magician. No matter how skilled you are or how great your act is, unless people know about you, then there are no bookings. The theater remains empty. Publicity equals bookings and attendance for your public shows. It doesn't get any simpler than that.

Devin Knight (aka Jason Michaels) is a master of publicity. Thousands of stories about him have appeared in the media. The Associated Press even picked up some of his stories and spread them to thousands of newspapers worldwide.

Most magicians are aware of doing blindfolded drives and headline predictions,...

Free and minimum cost marketing that help new magicians get started. This ebook helps you use those free sources to get your name out and start booking performances.

• The Marketing Component
• Research
• The Blend (80/20 Rule)
• The Message
• Promotion Kit
• Tracking
• Wrapping It Up

1st edition 2016, 19 pages.

A primer for entertainers wanting to go "full time" performing as a career.

• Business Plan
• Services / Products
• Performance Costs
• Administrative Costs
• License / Insurance
• Marketing Expenses
• Business Documents
• Growth Projections
• Profit / Loss Statement
• Wrapping it Up

1st edition 2016, 25 pages.

There are things that need to be researched and many considerations to think about when setting your prices. This ebook is a basic guide to how to determine what you should be charging in your area.

• Do Your Homework
• Activities / Services
• Market Values
• Price Structure
• Comparisons
• Wrapping It Up

1st edition 2016, 10 pages.

If you already own Businessassins or buy along with this, you can get this ebook for half price.

The secret art of 'killing' with your business cards is further explored here with 3 more amazing 'killing systems', exclusively developed for the mentalist. The 3 routines explained are

1. UNIVERSAL ANSWER
2. ZODIAC ZAP
3. FAST FORECAST

The owners of this ebook can purchase Businessassins 2 for half price.

The extraordinary art of 'killing'. With just your business card. You can choose to 'kill' instantly. Or you can choose to 'kill' remotely over phone. You can even 'time the kill' for many weeks or months later. Actually just one business card is handed over to the 'victim'. But the impact in the mind of the 'victim' will be far bigger.

Businessassins is especially for the mentalist to hand out his business cards. No 'magicky' methods. Appears like some unfathomable 'mind thing' to the 'victim'. And you will appear like a true mentalist. ...

This PDF reveals some of Jason Michaels top media psychic stunts. This is updated information and most of this has not appeared in print before.

THE SEALED FOIL TEST: Here is a real reputation maker and it was one of Jason's favorite effects. 100% hands off and sight unseen. This can be done on a local radio talk show or used during your next magic show. Call the host of the radio show at home or the VIP who booked your magic show. Have your over the phone participant select a card from his own shuffled deck. He does not write down the name of the card and makes sure he does it out of sight...

A card feat that can be done over the radio. The magician shows the audience how to program their deck into a smart deck and proceeds to locate everyone's chosen card over the radio. A great publicity stunt that will get you booked on radio shows.

"Very deceptive, very nice!" - Tom Craven

Let's get you some press!

Give me a few hours and I'll show you how to get publicity as a performer. If you have ever wanted to get on the news or in the media but were daunted by how to do it this course is for you.

Imagine being on the air performing or getting your picture in your local paper. It is all right here in publicity for performers.

My name is Jesse Lewis and I can teach you to get press in newspaper, TV and radio in just a few hours. Quite frankly, getting media attention is the cheapest and most effective way to market your business. But that is where most entertainers...

Mail Mentalism is a card trick that can be done via mail, email, phone, radio, across rooms or other communication channels. It is an automatic effect where you only provide instructions but do not require any feedback or response. The spectator will need a deck of cards. The instructions are customized for each occasion.

This is a great trick to amaze somebody long distance, be it to solicit a possible engagement, introduce yourself to a journalist, or even fooling a magic friend.

1st edition 1949, 8 pages; PDF 9 pages.

"This is another powerful idea from Devin. Now, it is unusual and not something you would be doing in a show. But, if you want to make an impact with a client, or future client, then this is something you can learn and put in your personal arsenal. I'm sure many workers will want to add it into their memory banks of things they can use to look like memory experts." - Greg Arce

"As a veteran performer of over 17 years as the house mentalist at Magic Island in Houston, TX, I had been using the old Paul Linder version sparingly because of the possibility of repeating the same number for two people....

How to quit your day job and become a traveling magician.

With this new ebook from international touring award winning magician Scott Xavier, you will get top secret venues you can perform at for free and make a living performing magic. You could take the knowledge in this ebook and hit the road today, leaving behind the dramas of a day job, and start your career as a touring magician.

This ebook gives you secret locations where you can earn hundreds a night for a 2 hour show! You'll also be able to breeze into town, and with the scripting in this ebook you'll know exactly what to say...

This ebook examines all the markets, promotional material, advertising methods and business strategies in finding, getting and keeping work as a professional magician.

This updated 2020 ebook contains 761 A4 pages with 242 chapters reflecting on the current markets and new information since its was first published in 2015. It also includes new chapters on Comparison sites and Virtual shows.

There is an accompanying video recorded in 2015, lasting 2 hours, 25 minutes discussing some of the key chapters within the initial publication.

He reveals everything from how much performers are...

This was the first book on performing magic on a cruise ship. Many magicians realize that one of the more enjoyable ways to earn a living in this profession is to work the cruise ships. The eating is great and you can see the world. You may die from over-eating but what a way to go! If you think you can eat the gourmet food on the cruise ships and still fit into your tuxedo, then this book is for you.

The problem for most magicians who desire to work on the cruise ships is lack of information on how to go about it. This ebook details how to get booked, the names and addresses of the agents...

Mentalist's Guide: Nightclubs is available for the first time in almost a decade. It is book two in B. Thomas' series, Cold Reading for Profit. Originally mentalist and radio psychic B. Thomas only sold this at his lectures and had a limited run among inner circles of professional mentalists. This series has been among the top 10 Must Have books on Cold Reading among pros.

B. Thomas shows you how to market yourself successfully in nightclubs, using tools and techniques he used to build a successful career behind the microphone as a radio psychic. Thomas was heard on radio station all over...

Do you want to get more booking? This ebook can help. Do you want to increase your birthday party shows? This PDF can show you the most effective ways available to get more birthday party shows without having to rely on building a website. Techniques you probably do not know about. This book will not only show you how to get more birthday party shows, but how to get more money from them. Using some of these techniques will increase your children's holiday shows.

This ebook also reveals how to use a free source of advertising for maximum effectiveness. You will learn about a new source for...

This is the first chapter from Maxwell's ebook Everything I know about Marketing Magic. Any creator, producer, manufacturer and retailer of magic should read this insightful ebook.

1st edition 2012, 20 pages.

Car Camping (n)- the use of motor vehicles to get to a camp site is popular in many parts of the world. Unlike more traditional backpacking, car camping allows you to bring more equipment, and less need to focus on tents, while staying focused on enjoying the site, cook-outs, day hikes, and other outdoor activities. Popular with buskers and street performers as a cheap and efficient way to travel.

This is the guide of my spring tour 2015 street performing in new Orleans and Florida. In this ebook I'll share some fun pitches, friends, car camping techniques, and secrets that every busker should...

Sid Lorraine was a master at creating these giveaways. These all involve a picture or words that change to a different picture or words as you fold the paper. Each paper fold has an amusing and novel story. At the end, you leave the paper with the spectator with a plug for your magic show. Your name, website and phone number is rubberstamped on the back. These were originally released through the Abbott Magic Company back in the 50s. Devin Knight has received permission to release these again to the magic world and introduce a new generation of magicians to the genius of Sid Lorraine.

Inside...

In this download video Marc tells you everything you need to know to be a successful performer in this very exciting marketplace. He reveals key information about...

• The trade show environment
• The mentality that you will need
• What you are likely to earn
• The four main roles you will have to offer
• How to get the work
• The different types of performing style
• What to say and do in meetings
• Scripting
• Your fee and how to up-sell to increase that fee
• Choice of material
• Stopping traffic
• How to build a pitch
• Getting people to remember the company name
• How to generate more leads for the...

#9 In Devin Knight's Magic Marketing Secrets For Magicians

An exciting new e-book that reveals how to book and play campgrounds. This is a little-known and lucrative market that few magicians know exists. The author has been performing at campgrounds for more than 30 years.

In this ebook, Devin reveals insider secrets known only to a few magicians. There are more than 13,000 campgrounds in North America and Devin teaches you a secret system that will allow you to book your show into them.

Using this system you can go into a campground, anywhere in the world, with no prior contact, book...

From the fertile mind of Ken De Courcy, Edwin Hooper and Ian Adair, here is a manuscript loaded with wonderful ideas to magically introduce and produce your business card...

From the introduction:

Devin Knight's Magic Marketing For Magicians series has been a big hit. There are 8 volumes in the series. Here is a chance to get them all at a 50% savings.

This series contains some of the best ways to use the Internet to get more gigs and most important, how to get your act on page one of Google searches. This information was written with the magician in mind, although it can be used to promote any business. You will also learn two proven ways to get big dollars for doing your magic show. Study the complete series and your shows and income will increase, if you follow the directions. ...

#8 In Devin's Knights Magic Marketing Secrets For Magicians

Government backlinks can put your magic website at the top of page one for Internet searches. That means you can be in position one or two! This eBook gives you the power to dominate Google.

It is the goal of every entertainer to have their website on the first page of a search engine's results. The biggest search engine of all is Google, and if your website is not on either the first or second page of Google, then you might as well not be in business, because few people will find you.

Here are the current click-through statistics...