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Making Your Point: Communicating Effectively with Audiences of One to One Million

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by David Bartlett
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Making Your Point: Communicating Effectively with Audiences of One to One Million by David Bartlett


We all need to speak, write and communicate more effectively. Dave Bartlett shares his decades of experience as a communications strategist in an accessible, easy-to-apply guide to help anybody—students, business people, public speakers, or politicians—improve their speaking and presenting skills. The tricks are as old as Aristotle and as new as The Daily Show: Know how to appeal to each specific audience through research and thoughtful planning, and then use appropriate content and style to deliver a memorable message. Bartlett's advice is common sense backed by dozens of real-world examples.

-How to devise a simple strategic goal for every interview, meeting, or speech
-How to deliver your message in a way that will appeal to your audience
-How to make your messages positive, concrete, and empathetic
-How to use blogs, podcasts, and Web sites like YouTube to promote your message
-How to reach even the largest audiences one person at a time

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Ebook Details
Size: 1.9 MB
Publisher: St. Martin's Press
Date published:   2008
ISBN: 9781429947053 (DRM-EPUB)

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Nonfiction > Language Arts & Disciplines > Public Speaking

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