The success or failure of your business depends on the success or failure of your marketing efforts. If you can identify what your customers want, need, and can afford--and then give it to them--you will achieve outstanding results. Filled with Brian Tracy's trademark wisdom, this indispensable guide shows you how to build your customer base; set yourself apart from the competition; determine the correct price point; use market research and focus groups; make the most of distribution channels; master the concepts of specialization, differentiation, segmentation, and concentration; fulfill a basic emotional need for buyers; and more. Packed with time-tested marketing strategies, this practical and portable book shows you how to overcome the competition, increase sales and profitability, and dominate your market niche.
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|Size: ||1.9 MB|
|Date published: || 2014|
|ISBN: ||2370005864692 (DRM-EPUB)|
|Copying:||of 10 selections every 30 days allowed|
|Printing:||of 10 pages every 30 days allowed|
|Read Aloud: ||not allowed|