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Persuasion and Influence: The Science and Art of Effective Presentation

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by Hilliard Bruce
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Persuasion and Influence: The Science and Art of Effective Presentation by Hilliard Bruce

This book moves away from the traditional hit-and-miss methods of persuasion by applying real science to this fundamental business and life skill. From a business perspective, the very practical process described in this book allows anyone to rapidly create a truly persuasive message, that is very easy to understand, and highly influential.

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Ebook Details
Pages: 256
Size: 5.9 MB
Publisher: Woodslane Press
Date published:   2011
ISBN: 9781922131102 (DRM-EPUB)

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