Paul Smith, author of the acclaimed Lead with a Story, shifts his best-selling formula to the sales arena. Complete with model stories, skill-building exercises, and enlightening examples from Microsoft, Costco, Xerox, Abercrombie & Fitch, Hewlett Packard, and other top companies, this powerful and practical guide gives you the tools you need to turn your experiences into stories that sell.
To view this DRM protected ebook on your desktop or laptop you will need to have Adobe Digital Editions installed. It is a free software. We also strongly recommend that you sign up for an AdobeID at the Adobe website. For more details please see FAQ 1&2. To view this ebook on an iPhone, iPad or Android mobile device you will need the Adobe Digital Editions app, or BlueFire Reader or Txtr app. These are free, too. For more details see this article.
|Size: ||1.8 MB|
|Date published: || 2016|
|ISBN: ||2370007567546 (DRM-EPUB)|
|Copying:||of 10 selections every 30 days allowed|
|Printing:||of 10 pages every 30 days allowed|
|Read Aloud: ||not allowed|