Written by award winning technologist and entrepreneur, Matt Hrushka, The Ad War reveals the inner workings of Online Advertising and exposes a growing conflict between advertising networks and their own consumers. Learn how the demand for relevance has led the industry into a perilous struggle with privacy and control that could ultimately change the way we use the internet.
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|Size: ||1.0 MB|
|Publisher: ||Matthew T Hrushka|
|Date published: || 2014|
|ISBN: ||9781495110795 (DRM-EPUB)|
|Read Aloud: ||not allowed|