ebooks and download videos Search All  Title  Author 
Home / Nonfiction / Business & Economics / New Business Enterprises

The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

| £24.96 | €28.07 | Ca$40.49 | Au$39.96
by Guy Kawasaki
What is this?DRM-EPUB | by download   add to wish list
The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki

Fully revised and expanded for the first time in a decade, this is Guy Kawasaki's classic, bestselling guide to launching and making your new product, service, or idea a success.

Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups get paralyzed, or they focus on the wrong priorities and go broke before they succeed.
The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy has totally overhauled this iconic, essential guide for anyone starting anything. It's 64 percent longer than version 1.0 and features his latest insights and practical advice about social media, crowdfunding, cloud computing, and many other topics.

Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture.

The Art of the Start 2.0 will show you how to effectively deploy all these new tools. And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.

As Guy likes to say, "Entrepreneur is a state of mind, not a job title." His book will help you make your crazy ideas stick, through an adventure that's more art than science – the art of the start.

To view this DRM protected ebook on your desktop or laptop you will need to have Adobe Digital Editions installed. It is a free software. We also strongly recommend that you sign up for an AdobeID at the Adobe website. For more details please see FAQ 1&2. To view this ebook on an iPhone, iPad or Android mobile device you will need the Adobe Digital Editions app, or BlueFire Reader or Txtr app. These are free, too. For more details see this article.

SHARE  Share by Email  Share on Facebook  Share on Twitter  Share on Linked In  Share on Delicious
or call in the US toll free 1-888-866-9150 product ID: 682117

Ebook Details
Pages: 336
Size: 7.0 MB
Publisher: Portfolio
Date published:   2015
ISBN: 9780698193635 (DRM-EPUB)

DRM Settings
Copying:not allowed
Printing:not allowed
Read Aloud:  not allowed

Territory Restrictions
This ebook will only be sold to customers with a billing address in:
Afghanistan, Algeria, Antarctica, Argentina, Aruba, Bahrain, Bhutan, Bolivia, Bouvet Island, Brazil, Cambodia, Chile, China, Colombia, Costa Rica, Cuba, Dominican Republic, Ecuador, Egypt, El Salvador, French Guiana, French Southern Territories, Greenland, Guadeloupe, Guatemala, Haiti, Heard and Mc Donald Islands, Honduras, Hong Kong, Indonesia, Iran (Islamic Republic of), Iraq, Israel, Japan, Jordan, Kazakhstan, Korea (Democratic People's Republic of), Korea (Republic of), Kuwait, Kyrgyzstan, Lao People's Democratic Republic, Lebanon, Libyan Arab Jamahiriya, Macau, Martinique, Mexico, Mongolia, Morocco, Nicaragua, Oman, Palestinian Territory (Occupied), Panama, Paraguay, Peru, Philippines, Qatar, Saint Barthélemy, Saint Martin (French Part), Saudi Arabia, Singapore, St. Pierre and Miquelon, Suriname, Syrian Arab Republic, Taiwan, Tajikistan, Thailand, Timor-Leste, Tunisia, Turkey, Turkmenistan, United Arab Emirates, Uruguay, Uzbekistan, Venezuela, Viet Nam, Western Sahara

This product is listed in the following categories:

Nonfiction > Business & Economics > Entrepreneurship
Nonfiction > Business & Economics > Small Business
Nonfiction > Business & Economics > New Business Enterprises

This author has products in the following categories:

Nonfiction > Business & Economics > Small Business
Nonfiction > Business & Economics > Entrepreneurship
Nonfiction > Business & Economics > New Business Enterprises
Nonfiction > Business & Economics > Management
Nonfiction > Business & Economics > Corporate & Business History
Nonfiction > Business & Economics > Marketing
Nonfiction > Business & Economics > Business Communication
Nonfiction > Business & Economics > E-Commerce > Internet Marketing
Nonfiction > Computers > Internet > World Wide Web > Social Networking

If you find anything wrong with this product listing, perhaps the description is wrong, the author is incorrect, or it is listed in the wrong category, then please contact us. We will promptly address your feedback.

Submit 5 page SummaryWhat is this?

© 2016