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The Brain Sell: When Science Meets Shopping How the new mind sciences and the persuasion industry are reading our thoughts, infl

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by David Lewis
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The Brain Sell: When Science Meets Shopping How the new mind sciences and the persuasion industry are reading our thoughts, infl by David Lewis

How neuromarketing techniques help marketers more effectively sell their products — and what consumers need to know about it.

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Ebook Details
Pages: 304
Size: 2.7 MB
Publisher: Nicholas Brealey
Date published:   2013
ISBN: 9781857889420 (DRM-EPUB)

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05/29/2017
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