Lybrary.com: ebooks and download videos Search All  Title  Author 
Home / Nonfiction / Business & Economics / New Business Enterprises

The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design: Transformational Managem

$30.00
| £23.57 | €27.46 | Ca$41.58 | Au$41.12
by Jaeyong Song & Kyungmook Lee
What is this?DRM-EPUB by download  |  $30.00
What is this?DRM-PDF by download  |  $30.00
add to wish list
The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design: Transformational Managem by Jaeyong Song & Kyungmook Lee

An insider's account of the management principles driving one of the world's most innovative companies

Twenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original equipment manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express.

Based on ten years of research inside Samsung and interviews with 80 of Samsung's top executives, The Samsung Way tells the compelling story of how Samsung has grafted Western business practices onto its essentially Japanese system, combining its low-cost manufacturing prowess with an ability to bring high-quality, high-margin branded products swiftly to market.

Jaeyong Song is Professor of Strategy and International Management at Seoul National University (SNU). He received his Ph.

D. at the Wharton School, University of Pennsylvania.
Kyungmook Lee is Professor of Organizational Behavior and Human Resource Management at Seoul National University Business School where he currently serves as Senior Associate Dean for academic affairs. He received his Ph.

D. at the Wharton School, University of Pennsylvania.

To view this DRM protected ebook on your desktop or laptop you will need to have Adobe Digital Editions installed. It is a free software. We also strongly recommend that you sign up for an AdobeID at the Adobe website. For more details please see FAQ 1&2. To view this ebook on an iPhone, iPad or Android mobile device you will need the Adobe Digital Editions app, or BlueFire Reader or Txtr app. These are free, too. For more details see this article.


SHARE  Share by Email  Share on Facebook  Share on Twitter  Share on Linked In  Share on Delicious
or call in the US toll free 1-888-866-9150 product ID: 642896

Ebook Details
Pages: 256
Size: 5.6 MB
Publisher: McGraw-Hill
Date published:   2014
ISBN: 9780071835800 (DRM-EPUB)
2370006101567 (DRM-PDF)

DRM Settings
Copying:not allowed
Printing:not allowed
Read Aloud:  not allowed

This product is listed in the following categories:

Nonfiction > Business & Economics > Management
Nonfiction > Business & Economics > New Business Enterprises

If you find anything wrong with this product listing, perhaps the description is wrong, the author is incorrect, or it is listed in the wrong category, then please contact us. We will promptly address your feedback.

Submit 5 page SummaryWhat is this?

05/24/2017
© 2017 Lybrary.com