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Web Usage Mining Techniques and Applications Across Industries

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by A. V. Senthil Kumar
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Web Usage Mining Techniques and Applications Across Industries by A. V. Senthil Kumar

Web usage mining is defined as the application of data mining technologies to online usage patterns as a way to better understand and serve the needs of web-based applications. Because the internet has become a central component in information sharing and commerce, having the ability to analyze user behavior on the web has become a critical component to a variety of industries. Web Usage Mining Techniques and Applications Across Industries addresses the systems and methodologies that enable organizations to predict web user behavior as a way to support website design and personalization of web-based services and commerce. Featuring perspectives from a variety of sectors, this publication is designed for use by IT specialists, business professionals, researchers, and graduate-level students interested in learning more about the latest concepts related to web-based information retrieval and mining.

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Ebook Details
Pages: 424
Size: 18.1 MB
Publisher: Information Science Reference
Date published:   2016
ISBN: 9781522506140 (DRM-PDF)

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This product is listed in the following categories:

Nonfiction > Computers > Internet > World Wide Web
Nonfiction > Computers > Database Management > Database Mining
Nonfiction > Computers > Internet > World Wide Web > Site Design

This author has products in the following categories:

Nonfiction > Non-Classifiable
Nonfiction > Computers > Electronic Commerce
Nonfiction > Business & Economics > E-Commerce
Nonfiction > Technology > Mobile & Wireless Communications
Nonfiction > Computers > Expert Systems
Nonfiction > Health & Fitness > Diseases
Nonfiction > Medical > Diagnosis
Nonfiction > Computers > Internet > World Wide Web
Nonfiction > Computers > Database Management > Database Mining
Nonfiction > Computers > Internet > World Wide Web > Site Design

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03/25/2017
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