Marketing, Selling & Business Matters in Magic & Conjuring: page 2

Tips and Tricks For The Entertainment Buyer and The Entertainer

Having worked as a professional magician and mind reader for the past sixteen years, I have seen hundreds if not thousands of venues all over the world. From Boston, where I am based, to Singapore, where I work for a few weeks once per year, and many cities and countries in between. A similarity that crosses all borders is the consistent lack of knowledge the client has when booking live entertainment. This is true for that of a variety type. (e.g magicians, jugglers, clowns, etc.).

Now this can be forgiven (to an extent),...

#7 In Devin's Knights Magic Marketing Secrets For Magicians

Virtual numbers is one of the most valuable marketing secrets you can learn to promote your act. If you are willing to travel 50 to 100 miles or more outside of your area to do a show, then this is a surefire way to get more gigs. The cool thing is that you can do this for around $10 a month!

Virtual numbers allow you to create a LOCAL PRESENCE in any surrounding town or state. Statistics show that people normally only want to hire someone local and will not call numbers in other area codes.

If you have been advertising in...

Many entertainers have discovered the goldmine in back-of-room sales. You can double or triple your fee by selling this book after your shows. Greg McMahan's Learn Magic Instant Author Kit is how it's done. It's 44 pages of magic tricks, gags, variety skills and more that you can print yourself. It's already written, illustrated and ready for you to add your name and contact info, even list yourself as the author. Selling this after your shows could result in hundreds of extra dollars per gig.

These are also great to print in small batches as handouts after shows or to supplement magic classes....

Working amusement parks or festivals can be quite challenging. It can also be one of the easiest gigs you will ever do.

• Staying cool during the summer: Heat is a major concern when working amusement parks... be prepared.
• Fewer props means less to carry around: You'll be walking many miles a day... don't carry a suitcase with you.
• Be realistic: Know what you're getting into and map out what you want to accomplish. Then adjust your plans.
• Don't get lost when everybody else is: Expect to be asked for directions hundreds of times a day... perfect opportunity for a gag or two.
• Get the guests...

This is e-book #6 in Devin Knight's "Magic Marketing For Magicians Series."

This ebook contains a new, never before revealed technique that will catapult your website to the first page of Google searches in one simple step. This is Devin's most closely guarded web secret and he has used it in the past to get clients on the first page of Google when everything else failed. You will not find this method in mainstream SEO books, because this is a technique Devin Knight created called "Piggybacking" and it will get you on the first page of Google searches for performers in your area. In most...

This is ebook 5 in the Marketing for Magicians Series.

Are you having difficulty booking school shows? Are schools telling you that their budgets have been cut and they no longer have money for school assemblies? Many school show performers have been bemoaning that their school assembly shows are declining. This is because of budget cutbacks that most schools are experiencing.

Suppose you told the schools that you could provide a quality educational magic-themed school assembly at NO COST to the school. That is right, a school assembly, at positively no cost to the school. How many schools...

Paul A. Lelekis is one of the most experienced table-hoppers on the planet. He has performed in many restaurants from Hot Dog Stands all the way up to 5-Star restaurants for over 25 years. He has often table-hopped in restaurants 6 or 7 days a week - for many years.

Paul has been asked to record an all-inclusive e-book of Table-Hopping and so decided to write this e-book, The Business of Table-Hopping. Included are a few photographs of Paul, explaining magic.

Table-Hopping is not only a very lucrative business, but you will be asked to perform for many other engagements and hundreds of...

Crowd funding is 'in'. Many try it. Many think it is an easy avenue to raise money, but often it leads to disappointment. Carl E. Jones aka Topper explains how he was successful in his first attempt to crowd fund a project. He covers:

• Why?
• Research
• Doing it!
• Pre-Launch Activities
• National Publicity
• Launch Day
• Focus On Your Donors
• Updating Donors & Others
• Campaign Management
• At The End & Beyond

1st edition 2013, 50 pages

While this has been written in the 60s, the basics of how to promote, advertise, and build your performing business hasn't changed that much. Of course, you will do the things recommended with modern tools, but the principles and ideas to achieve success haven't changed.

As an advertising man, Mr. Tallman has a lot of ideas on how to promote and get the most out of advertising. He is a very busy magician and this is entirely due to the methods in his book. Let him prove to you how he gets an average of 85 shows a year, and how you can do it, too.

• Foreword
• Preface
• GIVE THE LADY WHAT SHE...

This is ebook #4 in Devin's "Marketing For Magicians Series".

This guide shows you proven ways to make money with costumed characters. Although written for magicians, this information can be used by anyone wanting to start a costume character business.

This eBook is the results of over two years of research and will save you lots of time. You will learn from a pro who knows the costume character business inside and out.

In today's economy, magicians need to leave no stone unturned to ensure a steady flow of income coming in. Many magicians offer balloon animals and face painting along...

This is ebook #3 in Devin's "Marketing For Magicians Series".

[Note: This plan may work to a limited degree world-wide. It is best suited for the USA market where there is an abundant of these venues. Non USA buyers may not have the same success that performers in the USA will have with this program. Please take that into consideration before you purchase this plan.]

"Mr. Knight delivers an interesting and practical approach to earning income as a working magician and mentalist. The material here is well-researched and presented. It's a lean, mean read, and a very good value for the money. Well worth a look." -D. Ulin

"I thoroughly enjoyed Devin's last two books on marketing that covers SEO and Facebook marketing, but this book wins the Gold Medal! He teaches how performers can literally start booking shows right now in a market even I was unaware of! And Devin was being conservative...

This is ebook #2 in Devin's "Marketing For Magicians Series".

Almost everyone is on Facebook nowadays and odds are you have a Facebook account. But are you using it to properly promote your entertainment business? Do you even know how? Sadly, most entertainers don't realize the full potential of Facebook. To them, it is a place to shoot the bull and play games, but did you know that the proper use of Facebook could double the amount of shows you do in a year? No, this isn't hype, this is a hard fact. The trouble is most performers aren't even aware of how this can be done! Just being on Facebook...

This is ebook #1 in Devin's "Marketing For Magicians Series".

If you need bookings now and you have not worked on your website SEO (search engine optimization) you will benefit from this ebook.

"How To Rank Your Act On Google" is simply outstanding! It's streamlined, impactful and actionable. Mr.Knight has made an often difficult and complex subject easy to understand and provided simple steps one can follow in order to optimize Google rankings. An essential read on the topic, and not to be missed! - D. Ulin, Los Angeles, California

Devin's most anticipated ebook in years is finally...

Are you a financially broke performer? Are you complaining that your gigs have dried up due to the economy? Or you might be that brave entrepreneur who wants to start performing magic or mentalism as a full-time profession but have to take a detour around the waiting time it takes to make money and getting your name out there? You might be in a "do or die", gun-to-the-head situation where you have to start generating 'immediate' income to provide for yourself and your family, or else...

This step-by-step ebook course is the answer for those of you who want to jump-start their performing career....

This ebook holds extremely valuable information for anybody who would like to become a pitchman or grafter who sells Svengali decks and other items. Even if you do not sell as a pitchman, but perform on the street or other public venues you will learn quite a bit from Walt Lees.

Some of the points discussed are:

• Which magic tricks are suitable for pitching?
• Types of pitching
• Earnings and rewards
• Requirements of a good pitchman
• Styles of pitching
• Choosing a good site
• Peek selling times
• What to have with you
• Dealing with complaints, hecklers, pilferers, non-buyers, aggro merchants,...

Highway to Success: The Entertainer's Roadmap to Business created by entertainers for entertainers is the complete guide to the business of being an entertainer. Entertainers need more than talent to be truly successful … they need to mind their business, too!

With over 50 years of combined experience as professional magicians, entertainers and businessmen, the authors have put together a proven business system that works. It will equip you with the knowledge to successfully set up, operate and thrive as a part-time or full-time professional entertainer - ideal for any type of entertainer...

This ebook contains reproducible masters to use in marketing your magic or mentalism shows. The magic component of each piece ensures that the receiver keeps it and even shows others. You'll find simple origami templates with dotted fold lines (including the Hopping Frog introduced to the magic community by Michael Close); magic board games (some of which are designed so you can determine who wins and what they win); and seldom-seen optical illusions. Originally published as a book of magic tricks for making a trainer's handout more memorable, this collection now waits for you to add your contact information...

In this audio program, Charles Greene gives his expert advice on how to find work as a magician in restaurants - how to deal with the pitfalls, all about money and tipping, material and more!

• Identifying Outlets
• Getting Booked
• Determining Salary
• Contracts
• Relationship Strategies
• Opening Night
• Showcasing
• Self-Promotion

Bud Dietrich was a full time pro since school days. Later in his life he has been almost exclusively a trade show magician, and had the added honor of being Mr. Hoyle, front magician for Hoyle cards.

When a man like that sets down his ideas on trade shows, backed by a good solid magic thinker like Dick Jarrow, we can expect a handbook that should rank easily with How to Sell and New Field. Trade shows are where the money is. Let Dietrich tell you how to get it!

Linking Ring review by John Braun:

Now you can have this bestselling audio program as an instant MP3 download.

On this program, Michael gives great advice on how to negotiate like a pro and get more money for your shows. Michael has received many notes from professionals and beginners alike, who claim they made more on their shows after just one listening.

Start making more today.

How do you make the most with your ideas? Go inside the magic industry, with a true insider.

Learn how to take an idea, form and shape it into a successful product in the magic marketplace. Includes resource lists and important contact information, as well as two wonderful guest contributions by Hank Schwaeble on contracts and corporations. (Particularly the article on contracts is some of the best and most useful information you will find short of consulting with a lawyer.)

Download the first chapter of the ebook here.

For 10 years, Maxwell Murphy led Penguin Magic, the largest magic...

The Script is a breakdown of the sales script and selling techniques that John uses to sell his shows/services to theater/convention/festival clients. (This ebook is also part of Theatrical Magic Omnibus Edition: Turning Tricks into Theater.)

John has worked in sales and marketing for 20 years. B2B, trade shows, consumer marketing and as a corporate sales trainer. He wrote this e-book for entertainers, but the principles apply to any field.

The Script is a proven sales script developed and tested over 20 years, complete with follow up questions, understanding buying triggers, and most importantly, THE closing question that will increase your sales...

Download a free sampler PDF for this ebook.

"The content is so easy to read and filled with valuable information on how to produce a successful product. Even after many years of releasing, I still feel I've learned a lot reading this book." - Titanas (Greece)

"What a great book. I have never seen this information given anywhere else. I started selling magic in 1991 and I wish I had had access to this information back then - it would have made my life so much easier!" - Peter Duffie (Scotland)

"This is something I needed 16 years ago!" - Wayne Rogers Chicane Enterprises (New Zealand)

From the Foreword...

CRUISE SHIPS

• Do you want work on a cruise ship?
• What’s it like?
• What types of contracts are available?
• What is expected of you?
• Ship life - what’s it all about?
• How much do they pay?
• How many shows do you need?
• What kind of accommodation do they offer?

Everything you ever need to know about cruise liners. Inform yourself of all the ins and outs of this industry. Make the right choices.

Plus ‘contact addresses’ of cruise...