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Marketing, Selling & Business Matters: page 5

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Robert A. Nelson
Manual of Publicity and Exploitation by Robert A. Nelson

This revised and updated handbook is Nelson's answer to your insistent demand for vital information on publicity and exploitation.

The Manual tells you a score of ways how to get free front page publicity - effective newspaper and magazine tie-ups - question and answer columns - merchant tie-ins - radio and TV guest appearances - publicity and exploitation stunts that mean more and better bookings at higher fees.

Learn how to properly sell your act to the Public - The Bookers - The Theatres Clubs and All Buyers of Entertainment. After all, without proper advertising, publicity, exploitation...

★★★★★ $8
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John Booth
Forging Ahead in Magic by John Booth

John Booth takes you behind the scenes with 136 top-notch magicians, revealing a whopping 555 methods to improve your act and make it more profitable.

A true classic of magic, available in a revised, updated edition for present and future generations of performers of all skill levels and abilities. The author, a professional magician and author of Marvels of Mystery, bares the secrets of these eminent performers. These are secrets that are not to be found in other books. He tells you what they did to achieve success as a magician. He gives you facts and figures on how to use magic, how to "sell" yourself and...

★★★★★ $8
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Show Talent Enterprises
Your Break in Show Business by Show Talent Enterprises

You could be the next big star in films, on the stage, or television. Veteran performers of stage and TV reveal all in this must-have guide ebook for anyone who wants to enter the exciting world of entertainment. Whether your goal is to appear on a televised talent contest, play theaters, Las Vegas, TV or appear in films, this ebook contains time-tested advice and vocal exercises to get you on your way, just as if you'd hired your own personal coach to prepare you for the "big time."

This informative ebook also reveals proper microphone technique, how to minimize stage fright and pre-show...

★★★★★ $8
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Brian T. Lees
Cold Calls for Performance by Brian T. Lees

An approach to turn drive by cold calls into contracts for performances.

The hardest part of promoting our magic is making cold calls. As part of business, cold calls are done to get our name out. The goal is to prompt hiring committees/individuals to reach out to us before they open the doors to floods of entertainers searching for work.

This text will provide sample approaches, materials you need on hand and ways to introduce yourself to organizations. The focus is on your information and potentials your magic can support/enhance their events. A good cold call will place you in front...

$8
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Brian T. Lees
Promotional Pack Press Kit by Brian T. Lees

Major corporations, large festivals and fairs offer large paying contracts. In these environments a magician needs more than just a business card and brochure. The best approach is to provide them with a promotional presentation. Some refer to it as a promo pack and others just call it a press kit. Regardless the term those who get hired often gain their consideration based on the promotional information they provide.

One does not have to go out and invest a lot of money to build a professional presentation pack. You can purchase high quality folders from the local office supply store. Using...

★★★★ $8
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Brian T. Lees
Coupon Marketing by Brian T. Lees

Businesses in a wide range of industries use coupon marketing. It prompts customers to return and helps promote referrals and recommendations. Magicians might consider coupons to help fill schedules during the slow seasons. The keys are to relate the coupon to a specific reason/justification, set an expiration date and control the number of coupons printed/distributed.

This text will help you get started with a controlled coupon marketing campaign. The coupon is printed on your color printer. The number you distribute is based on your established customer list. The results could turn into...

★★★★★ $8
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Tommy Windsor
Supermarket Magic by Tommy Windsor

Make money performing at stores, malls and shopping centers with a one-man magic show.

If you are of average ability, this book reveals Tommy Windsor's exact plan for booking and performing a short, 15 to 25-minute magic act at stores in your area. The book tells you everything . . . how to book . . . how much to charge . . . how to play . . . sales gimmicks . . . the contract . . . and even reproduces all the ads and publicity the store can use. There are no ads for you to sell. With this, and one suitcase of magic, you can make $850+ per day, right near home, and still hold your regular...

$8
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Harry Arons
How to Make Money with Hypnotism by Harry Arons

Do you have a hypnotic act or a sincere interest in hypnotism? You can make a good living with a career in the hypnosis field. This ebook shows you how.

Schools of hypnotism, as well as numerous correspondence courses and books, are turning out large numbers of newly-minted hypnotists every year. Most of these men and women are completely at a loss as to how to apply their talent, or attempt to break into fields in which legal or ethical restrictions conflict with their limited educational and other qualifications. Don't waste years of time and energy in dead-end activities and experimentation....

★★★★★ $8
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Brian T. Lees
Create Your Own Event by Brian T. Lees

There is $ to be made with community events. There will always be community needs and non-profits that work to address them. This text helps you get started planning events with non-profit organizations. If the organization has event plans in place you can work with them. If they do not have plans this text helps you partner with them to coordinate activities before, during and after the event. When schedules slow down, events are always close by that you might tap into. Pending the size of those events income potentials can be substantial.

The marketing impact between the event and the...

★★★★★ $8
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Tommy Windsor
Presto Press Book by Tommy Windsor

The smart magician's guide to advertising and promotion, with over a hundred ways to advertise and get more dates. Learn insider secrets of advertising your act at a price that won't break the bank. Includes copy for advertising pieces, folders, and sales brochures, as well as suggested slogans for advertising giveaways.

One of the best pieces in the ebook is a treatise on how much to charge for your act. Undercharge and you've left money on the table, while overcharging can cost you the job. This is an ebook you won't be able to put down till you've digested every word. And you'd better...

$8
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Brian T. Lees
Senior Center Shows by Brian T. Lees

Senior centers can be a strong market. They already practice social distancing and are anxious for fresh entertainment. This text identifies changes for these types of show, contact goals when speaking with the Activity Director, and follow-up activities to entice future bookings.

  • Preface
  • The audience
  • The activity director
  • The budget
  • Contact
  • Performance
  • Follow-up
  • Wrapping it up
1st edition 2021, PDF 20 pages.
★★★★★ $8
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Jim Mahoney
Playing Shopping Centres by Jim Mahoney

From the introduction by Billy McComb:

There are TWO THINGS you've got to appreciate about this treatise.

First of all it shines through every line that it's written by a man who knows what he is talking about and has actually WORKED Shopping Malls.

The second thing is something which Mike Caldwell said to me just a few weeks ago. We were wandering around London in the McCombomobile. He pointed out the shops in a district we were going through and said, "In a few years time you won't see many shops like that around." I said, "Why?". He said, "Because it will get like the States. Everyone will...

$8
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Ulysses Frederick Grant
Money Making Secrets for Magicians by Ulysses Frederick Grant

Revised and expanded collection of valuable information for magicians and other variety acts, revealing how to get more money from your existing act.

The person who's fortunate enough to actually enjoy the work they do is indeed a lucky individual. And that's what you can do, too, with this updated guide that teaches you:

  • How to play summer and winter resort hotels. What to do, how much others average, etc.
  • How to play on cruises to Bermuda, etc., with all expenses and a profit. Makes an idea paid vacation.
  • How a doctor turned free show requests into paying propositions. This info...
★★★★★ $8
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Michael Ammar
Negotiating Higher Performance Fees by Michael Ammar

Now you can have this bestselling audio program as an instant MP3 download.

On this program, Michael gives great advice on how to negotiate like a pro and get more money for your shows. Michael has received many notes from professionals and beginners alike, who claim they made more on their shows after just one listening.

Start making more today.

$8.95
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MP3

Charles Greene III
Restaurant Magic Business by Charles Greene III

In this audio program, Charles Greene gives his expert advice on how to find work as a magician in restaurants - how to deal with the pitfalls, all about money and tipping, material and more!

  • Identifying Outlets
  • Getting Booked
  • Determining Salary
  • Contracts
  • Relationship Strategies
  • Opening Night
  • Showcasing
  • Self-Promotion
★★★★★ $8.95
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Laurance Glen
The Magician's Road to Fame by Laurance Glen

This is a delightful digital reproduction of an early marketing book for entertainers. Much of the advice given is true today as it was decades ago. You will find some wonderful stories as well as dozens of photos of magician posters and other artwork. After reading this ebook you will have a number of new ideas to promote your act. The topics discussed are:

  • The First Aid To Publicity
  • The Typewriter Helps
  • Newspaper Advertisements And Clippings
  • The Value Of The Local Newspaper
  • How To Use Press Notices
  • The Air Of Mystery
  • Personal Advertising
  • The Use Of Photographs
  • Photo Blocks
  • Throwaways ...
★★★★★ $9
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Regardt Laubscher
Money Magnet Tips for Kids Parties by Regardt Laubscher

The evergreen market of children's parties will make you feel like a 'magician farmer.' You can harvest 12months of the year. In this ebook of practical money-making tips, I will share my closest guarded secrets I have never told anyone before. I have been making use of these secrets for almost 2 decades and they have truly been my 'Money Magnet' throughout the years. I will cover topics such as

  • Performance packages, Marketing, Invoicing, Designing, Financial planning, and many more.
  • This ebook is really a personal treasure of mine.
  • If you are serious about making money in the Children's...
★★★★★ $9.79
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Bud Dietrich & Dick Jarrow
The Trade Show Handbook by Bud Dietrich & Dick Jarrow

Bud Dietrich was a full time pro since school days. Later in his life he has been almost exclusively a trade show magician, and had the added honor of being Mr. Hoyle, front magician for Hoyle cards.

When a man like that sets down his ideas on trade shows, backed by a good solid magic thinker like Dick Jarrow, we can expect a handbook that should rank easily with How to Sell and New Field. Trade shows are where the money is. Let Dietrich tell you how to get it!

Linking Ring review by John Braun:

46 pages, size 7x9, saddle stitched in an attractive cover, with title on front. Published...

$9.95
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Devin Knight
The Magician's Guide to Making Money with Costume Characters by Devin Knight

This is ebook #4 in Devin's "Marketing For Magicians Series".

This guide shows you proven ways to make money with costumed characters. Although written for magicians, this information can be used by anyone wanting to start a costume character business.

This eBook is the results of over two years of research and will save you lots of time. You will learn from a pro who knows the costume character business inside and out.

In today's economy, magicians need to leave no stone unturned to ensure a steady flow of income coming in. Many magicians offer balloon animals and face painting along...

$9.95
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Devin Knight
The Power to Dominate Google by Devin Knight

#8 In Devin's Knights Magic Marketing Secrets For Magicians

Government backlinks can put your magic website at the top of page one for Internet searches. That means you can be in position one or two! This eBook gives you the power to dominate Google.

It is the goal of every entertainer to have their website on the first page of a search engine's results. The biggest search engine of all is Google, and if your website is not on either the first or second page of Google, then you might as well not be in business, because few people will find you.

Here are the current click-through statistics...

★★★★★ $9.95
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Devin Knight & Sid Lorraine
Paper Folding Giveaways For Magicians by Devin Knight & Sid Lorraine

Sid Lorraine was a master at creating these giveaways. These all involve a picture or words that change to a different picture or words as you fold the paper. Each paper fold has an amusing and novel story. At the end, you leave the paper with the spectator with a plug for your magic show. Your name, website and phone number is rubberstamped on the back. These were originally released through the Abbott Magic Company back in the 50s. Devin Knight has received permission to release these again to the magic world and introduce a new generation of magicians to the genius of Sid Lorraine.

Inside...

★★★★ $9.95
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Devin Knight
Get More Gigs the Easy Way by Devin Knight

This is a gig-getting secret that is being revealed for the first time. This idea has never been in print anywhere else before. It is one of the most effective ways to get more gigs ever devised, especially if you do shows for children. This idea is 100% original with me and is one of my best booking secrets that I am finally releasing to my fellow magicians.

You go out in public, to a mall or on a busy street and dozens of people will approach you and ask to see a trick and ask for your business card. Guaranteed!

Can be done seven days a week and it will get you more gigs; many people...

$9.95
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Devin Knight
Natural Facelift for Entertainers by Devin Knight

This is not an ebook of magic tricks, but rather a book of tricks of the trade that will make you look younger and more professional on stage. The same techniques used by Hollywood stars. It is not my normal book on magic, but still, is one of the most important PDFs I have written.

Youth sells. I will say it again, youth sells. As performers get older, they often find that their bookings diminish and that they lose gigs to younger performers. These younger performers may not be more talented, but they are younger and often preferred just because they are younger or younger looking. I know...

$9.95
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Frances Marshall
How To Sell By Magic by Frances Marshall

This manuscript was published as a guide and a handbook to the exciting field of industrial magic. This may be the blueprint for a brand new career for you. See what experienced performers in the past have done. You can make magic pay big dividends when it is used as: A crowd stopper in Trade Shows and Convention booths, in Super Markets, Grand Openings. To capture attention in sales and pep meetings, to put over the commercial in merchandising shows. To put color, life, excitement into any talk on any subject. To make any speaker "come alive". In commercials on TV. This ebook tells what to...

$9.95
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Displaying 36 to 59 (of 155 products)
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