Marketing, Selling & Business Matters in Magic & Conjuring: page 3

A self-help book for magicians. Have you ever struggled to socialize when not performing magic tricks? Included here is how to use being a magician as an advantage instead of a disadvantage. Plus hygiene and etiquette tips.

Also includes five original routines from the author, including:

• Fedora fusion, an anniversary-waltz-style routine, that is simplified and uses an ordinary deck of cards.
• Mr Silk's candle, a silk-to-candle effect, with a description of how to make the cheap useful prop.
• How much? A money routine featuring an unusual place to hide a bill.
• Floss of poverty, a classic...

Let's get you some press!

Give me a few hours and I'll show you how to get publicity as a performer. If you have ever wanted to get on the news or in the media but were daunted by how to do it this course is for you.

Imagine being on the air performing or getting your picture in your local paper. It is all right here in publicity for performers.

My name is Jesse Lewis and I can teach you to get press in newspaper, TV and radio in just a few hours. Quite frankly, getting media attention is the cheapest and most effective way to market your business. But that is where most entertainers...

Super easy bookings. Local weekly gigs, that you can actually profit from!

How to book and profit from weekly gigs for any entertainer. One of the most misunderstood parts of doing business is exposure - It can kill you or it can help make your career. In this special 7 page report Jesse Lewis breaks down a well guarded secret of doing free weekly restaurant gigs and profiting from the "exposure".

Let's be honest for a second - is a $7 dollar report going to make you filthy stinking rich? Probably not. But what is outlined here is a simple plan that you can implement today which can get...

From the introduction by Billy McComb:

This was the first book on performing magic on a cruise ship. Many magicians realize that one of the more enjoyable ways to earn a living in this profession is to work the cruise ships. The eating is great and you can see the world. You may die from over-eating but what a way to go! If you think you can eat the gourmet food on the cruise ships and still fit into your tuxedo, then this book is for you.

The problem for most magicians who desire to work on the cruise ships is lack of information on how to go about it. This ebook details how to get booked, the names and addresses of the agents...

A practical guide for performing magicians. This report guides readers through a step by step process to produce a full evening theater show - from script, to venue negotiation, to the closing curtain. John includes very helpful samples for press releases, contracts, sound riders, and handbills. Everything is here to get you started.

It includes the Theatrical Magic Lecture Notes and several unpublished routines.

1st edition 2008, 36 pages; 2nd edition 2011, 61 pages

The Script is a breakdown of the sales script and selling techniques that John uses to sell his shows/services to theater/convention/festival clients. (This ebook is also part of Theatrical Magic Omnibus Edition: Turning Tricks into Theater.)

John has worked in sales and marketing for 20 years. B2B, trade shows, consumer marketing and as a corporate sales trainer. He wrote this e-book for entertainers, but the principles apply to any field.

The Script is a proven sales script developed and tested over 20 years, complete with follow up questions, understanding buying triggers, and most importantly, THE closing question that will increase your sales...

John Booth takes you behind the scenes with 136 top-notch magicians, revealing a whopping 555 methods to improve your act and make it more profitable.

A true classic of magic, available in a revised, updated edition for present and future generations of performers of all skill levels and abilities. The author, a professional magician and author of Marvels of Mystery, bares the secrets of these eminent performers. These are secrets that are not to be found in other books. He tells you what they did to achieve success as a magician. He gives you facts and figures on how to use magic, how to "sell" yourself and...

Aimed primarily at the magician who desires to work clubs, casinos and taverns, this ebook reveals how to get your act booked, even if you don't have an agent.

The authors, who've combined to give performances in 30 states and Canada in clubs, taverns, theatres and on TV, reveal the secrets that booking agents and working professionals don't want you to know. Not only does it cover how and what to include in your advertising, it provides tips on structuring your campaign to answer questions that your clients want to know.

Learn how to separate yourself from the rest of the pack, with these...

From the fertile mind of Ken De Courcy, Edwin Hooper and Ian Adair, here is a manuscript loaded with wonderful ideas to magically introduce and produce your business card...

From the introduction:

Would you like to know the real secrets of success, the underground tactics that will allow you make more money than 99% of the other guys out there and have the secret to do that with a lot less work?

In this manuscript Ken is very excited to share with you for the first time his personal secrets of how he transformed his hobby in to a pretty good living.

Ken has selected 10 stellar tactics from his personal marketing arsenal that will not only allow you to launch your assault on the public, create more customers and money than ever, but every approach can be implemented immediately and...

This ebook is jammed full of the most relevant information you could ever ask for in regards to working not only Cub Scout Blue and Gold Dinners, but also how to work any scouting program and event. This is one of the only ebooks that is devoted solely to giving you the information you need to work a market that can generate income for you in the slow times of the year and year round.

If you are already performing for children, work a family-focused show or if you are even a strolling magician, then Blue and Gold Banquets are a perfect extension of what you are already doing. You can learn...

This is a delightful digital reproduction of an early marketing book for entertainers. Much of the advice given is true today as it was decades ago. You will find some wonderful stories as well as dozens of photos of magician posters and other artwork. After reading this ebook you will have a number of new ideas to promote your act. The topics discussed are:

• The First Aid To Publicity
• The Typewriter Helps
• Newspaper Advertisements And Clippings
• The Value Of The Local Newspaper
• How To Use Press Notices
• The Air Of Mystery
• Personal Advertising
• The Use Of Photographs
• Photo Blocks
• Throwaways ...

If your intention is to earn a living from magic, then corporate events are your best chance to succeed. Simply stated, they pay more and can often lead to repeat bookings by the same firms. But do you know how to entertain during a press party, an awards dinner or a fashion show? And what about trade show booths?

Leo Behnke has decades of experience in the corporate entertainment world and shares it with you in this ebook. This is extremely valuable advice you are getting from a pro who has done it all - TV, Magic Castle, trade shows, ...

Leo structered the ebook into five chapters. The...

This is a book of working knowledge using over 30 years of professional experience in the field of close-up magic. Some of the 15 specific subjects covered inside are

• How do you select the right tricks for your routines?
• What sales tools do you need to sell yourself?
• How do you find your own style?
• What can you do to increase audience reaction?

1st edition 1995; 77 pages.

A handbook on the virtual magic show for family entertainers.

I was working as a successful kids entertainer when Covid-19 hit. Like everyone else I saw all of my live work vanish and my income dwindle. I took my kids show online, and it has been pretty successful. I have now performed over 200 online shows and learned lots along the way. So, I wrote an ebook and now I am talking about it.

Now is the time to get online for the future of family entertainment!

• INTRODUCTION
• PART 1: THE AUDITION
• PART 2: REHEARSALS
  • The Initial Setup
  • The Backdrop
  • Webcam
  • Lighting
  • The Internet ...

In this download video Marc tells you everything you need to know to be a successful performer in this very exciting marketplace. He reveals key information about...

• The trade show environment
• The mentality that you will need
• What you are likely to earn
• The four main roles you will have to offer
• How to get the work
• The different types of performing style
• What to say and do in meetings
• Scripting
• Your fee and how to up-sell to increase that fee
• Choice of material
• Stopping traffic
• How to build a pitch
• Getting people to remember the company name
• How to generate more leads for the...

The Professional Worker Series is a selection of targeted and focused ebooks which offer professional, sound advice on a number of key performance areas. The ebooks are written in an easy to understand style which cuts out all the waffle and padding, and instead gets right to the core of each subject.

Volume 4 in this series concentrates on the many different ways now available to magicians to promote themselves in order to get paid bookings. If you don't know your SEO from your ROI, or if you're not sure whether online or offline marketing is best, this ebook will provide you with many of...

Learning From Experience is an ebook in which I look back over my 40 years of full-time professional experience and identify 20 key things about performing commercially for laypeople that I wish I had known when I started.

Organizing these into 20 key facts, I explain the lessons that I have learned in this rich period of experience about performance, marketing, fees, trick selection, dealing with spectators, and more, and set out clear advice and food for thought to help you to short track your way to making good decisions.

Here is a list of the contents

• Key Fact #1 - The Booker...

How do you make the most with your ideas? Go inside the magic industry, with a true insider.

Learn how to take an idea, form and shape it into a successful product in the magic marketplace. Includes resource lists and important contact information, as well as two wonderful guest contributions by Hank Schwaeble on contracts and corporations. (Particularly the article on contracts is some of the best and most useful information you will find short of consulting with a lawyer.)

Download the first chapter of the ebook here.

For 10 years, Maxwell Murphy led Penguin Magic, the largest magic...

This is the first chapter from Maxwell's ebook Everything I know about Marketing Magic. Any creator, producer, manufacturer and retailer of magic should read this insightful ebook.

1st edition 2012, 20 pages.

With his hilariously sharp yet playful put-down lines and quirky comedy plots, Mel Mellers has rightly established himself as one of the nation's favourite stand-up performers. Equally at home in front of lay people or a theatre full of magicians, Mel's individual performance style, which has been honed over many years as a pro and through countless performances all over the world, is a delight to experience.

Now you can go behind the scenes with this truly inspiring performer and learn how you too can become a top-flight entertainer. Mel gives freely of his advice on all aspects of performance,...

Now you can have this bestselling audio program as an instant MP3 download.

On this program, Michael gives great advice on how to negotiate like a pro and get more money for your shows. Michael has received many notes from professionals and beginners alike, who claim they made more on their shows after just one listening.

Start making more today.

You wrote this professionally produced audiobook. That's right. No author is mentioned in the recording. The audiobook is called: "M A G I C - A   T R A N S F O R M A T I V E   A R T"

The file you will download is 23.9 MB. I keep it on my phone so it's easy to immediately send to potential customers. The audiobook is 12 minutes long, and narrated by a female voice, we felt it sounded better that way, more pleasing to the ear.

So what's the point?

• To excite your customers with a gift
• To get customer contact info
• To show you're an expert in the field of magic by mentioning you...