Marketing, Selling & Business Matters: page 4

When performance opportunities from brochures, flyers and other marketing activities slow down you need to pick up the phone. Cold calling has played a major role in almost every industry. These calls fill cancellations in schedules, book shows while traveling from city to city, and can help fill those calendars during the slow months. When you find yourself waiting for the phone to ring there is no reason you cannot make a few calls and book yourself. The materials in this text will get you started.

• What makes cold calls work
• Join the telephone soliciting team
• Best times to call
• Pre-call ...

Competition for performances today is more intense than it every was. Organizations are comparing information on large numbers of performers. Loyalty remains. But being the previous entertainer, only for the reason he/she worked it before, is not always the hiring factor. Individuals/agents are now looking beyond the cost. The non-documented elements are starting to carry a lot more weight in the hiring decision.

A dear friend once said that it is better to position yourself to be hired over and over, then to make one deposit and never perform again. That statement carries a lot of weight....

The definitive "How-To" ebook for anyone considering a career as a magician, mentalist, or specialty act in the outdoor field of fairs, sideshows, circuses and carnivals.

Many, many accolades from the top names in show business, all state that Midway Magic is a gold mine of information for anyone interested in the exciting world of outdoor fairs, festivals, carnivals and side shows.

With more and more circus-style revues now touring, there is a real shortage of magical entertainers. Get in on the ground floor of this fascinating field -- this ebook tells you how. Practical advice on getting...

Sponsors are one of the most powerful assets a magician can have. Sponsorship can be one of the strongest marketing activities for a business. The interactive potentials with the audience enhance the exposure, and compared to other media, they can get higher results. This ebook identifies the benefits of sponsorship, introduces ways to approach businesses and provides ideas for ongoing support. The organization wanting a show may not have the funds to hire you. If the audience appeals to your sponsor, the sponsor will pay your invoice, and you can perform for the hosting organization at no charge....

The pandemic has major impact on entertainment. Looking back through history the vaudeville style show was immensely popular. Magicians can tap into that type of production to get back in front of audiences once again. This text introduces and helps you plan a vaudeville style show. Want to get back to work in front of an audience? This may be the approach you need to help build your schedule.

• August 2020
• Key factors of pandemic
• Vaudeville
• Magic show production
• Booking
• Expanding
• Wrapping it up

What I wish I knew 30 years ago when I started my magic career.

Are you starting out, or fairly new to the magic profession? Are you an established pro that needs honest and open advice on how to become wealthy as a magician? This ebook should be the first and most important work in your magic book library. You may know secrets of magic tricks, but more importantly, do you know the secrets to a wealthy magician lifestyle?

Let's be honest, besides the handful of famous magicians...

• How many wealthy magicians do you really know?
• How about magicians that can retire comfortably tomorrow? ...

Can you keep your act booked the whole year round without the expense of hiring an agent? The answer is a resounding yes. Dick and Virginia Williams worked TV, clubs, and corporate shows, plus banquets and hotels. And they kept busy. Yet, they handled the publicity, promotion, and booking of their act themselves, without the need for an advance man or agent. Their methods are revealed in this easy-to-follow manuscript. If you can read and follow directions, then you can do it, too.

In any other profession, Dick and Virginia would have kept their secrets to themselves. Yet, because their system...

Use local free or economical sources to promote your magic and get hired. This text gets you started on listing sources and using a tracking system to track your results. You refer to that system as you adjust your goals into areas that generate more opportunities to get hired.

• Marketing 101
• Marketing Tools
• Marketing Plan
• Tracking System
• Wrapping It Up

1st edition 2021, PDF 20 pages.

Teaching a magic class is another way to generate income and promote yourself as a supportive magician. Community venues are always searching for programs such as this to host. They use these events to keep the community involved, provide productive activities for youth, and add additional services to their community programs.

This text outlines a basic magic class, provides materials you can use and can get you started with your first series of classes. Teaching a class will not pay as much as a large performance. But it still provides a solid base for income. A magic class can help fill...

This is a book of working knowledge using over 30 years of professional experience in the field of close-up magic. Some of the 15 specific subjects covered inside are

• How do you select the right tricks for your routines?
• What sales tools do you need to sell yourself?
• How do you find your own style?
• What can you do to increase audience reaction?

1st edition 1995; 77 pages.

How to quit your day job and become a traveling magician.

With this new ebook from international touring award winning magician Scott Xavier, you will get top secret venues you can perform at for free and make a living performing magic. You could take the knowledge in this ebook and hit the road today, leaving behind the dramas of a day job, and start your career as a touring magician.

This ebook gives you secret locations where you can earn hundreds a night for a 2 hour show! You'll also be able to breeze into town, and with the scripting in this ebook you'll know exactly what to say...

The owners of this ebook can purchase Businessassins 2 for half price.

The extraordinary art of 'killing'. With just your business card. You can choose to 'kill' instantly. Or you can choose to 'kill' remotely over phone. You can even 'time the kill' for many weeks or months later. Actually just one business card is handed over to the 'victim'. But the impact in the mind of the 'victim' will be far bigger.

Businessassins is especially for the mentalist to hand out his business cards. No 'magicky' methods. Appears like some unfathomable 'mind thing' to the 'victim'. And you will appear like a true mentalist. ...

If you already own Businessassins or buy along with this, you can get this ebook for half price.

The secret art of 'killing' with your business cards is further explored here with 3 more amazing 'killing systems', exclusively developed for the mentalist. The 3 routines explained are

1. UNIVERSAL ANSWER
2. ZODIAC ZAP
3. FAST FORECAST

Before re-designing your business cards, check this out. It will save you hours and money for trials and errors, in looking for a practical and simple way to make business cards useful for your mentalism effects. Clever business cards can become a very powerful secret weapon you will always carry with you. They can also replace expensive props or effects, and allow you to create your own and personalized routines. Not to mention that your business cards are a wonderful marketing tool, as well.

The "system" described in this e-book, will allow you to improvise many mental effects, that use...

Car Camping (n)- the use of motor vehicles to get to a camp site is popular in many parts of the world. Unlike more traditional backpacking, car camping allows you to bring more equipment, and less need to focus on tents, while staying focused on enjoying the site, cook-outs, day hikes, and other outdoor activities. Popular with buskers and street performers as a cheap and efficient way to travel.

This is the guide of my spring tour 2015 street performing in new Orleans and Florida. In this ebook I'll share some fun pitches, friends, car camping techniques, and secrets that every busker should...

... or the Wonder Mouse Pitch.

One of the greatest pitch items of all time has always been the magic wonder mouse. I'm sure that most of you at one time or another have seen a wonderful pitchman at a fair with a baffling little mouse running all over the back of his hand. At the end of his demonstration of course you are allowed to purchase one and take home this mystery to baffle your friends. The wonder mouse can be sold at the end of your performance, or if you do a full evening show, it can be sold during the intermission. Or wonder mouse can be sold on its own at any number of venues...

The Professional Worker Series is a selection of targeted and focused ebooks which offer professional, sound advice on a number of key performance areas. The ebooks are written in an easy to understand style which cuts out all the waffle and padding, and instead gets right to the core of each subject.

Volume 4 in this series concentrates on the many different ways now available to magicians to promote themselves in order to get paid bookings. If you don't know your SEO from your ROI, or if you're not sure whether online or offline marketing is best, this ebook will provide you with many of...

Catapult your entry into the world of professional speaking! "Magically Speaking" has been compiled by long time professional speaker and magician Timothy Hyde.

An overview of the entire speaking industry with special focus on how magicians can make the transition into this lucrative field. Guest articles from speaker bureau owners, speaker coaches, marketing gurus and other magicians already working in this field. Some of the questions answered in this MasterClass:

What should a speaker have in their promotional press kit? Do you know the questions a speaker bureau will ask you if...

#7 In Devin's Knights Magic Marketing Secrets For Magicians

Virtual numbers is one of the most valuable marketing secrets you can learn to promote your act. If you are willing to travel 50 to 100 miles or more outside of your area to do a show, then this is a surefire way to get more gigs. The cool thing is that you can do this for around $10 a month!

Virtual numbers allow you to create a LOCAL PRESENCE in any surrounding town or state. Statistics show that people normally only want to hire someone local and will not call numbers in other area codes.

If you have been advertising in...

This ebook contains reproducible masters to use in marketing your magic or mentalism shows. The magic component of each piece ensures that the receiver keeps it and even shows others. You'll find simple origami templates with dotted fold lines (including the Hopping Frog introduced to the magic community by Michael Close); magic board games (some of which are designed so you can determine who wins and what they win); and seldom-seen optical illusions. Originally published as a book of magic tricks for making a trainer's handout more memorable, this collection now waits for you to add your contact information...

Highway to Success: The Entertainer's Roadmap to Business created by entertainers for entertainers is the complete guide to the business of being an entertainer. Entertainers need more than talent to be truly successful … they need to mind their business, too!

With over 50 years of combined experience as professional magicians, entertainers and businessmen, the authors have put together a proven business system that works. It will equip you with the knowledge to successfully set up, operate and thrive as a part-time or full-time professional entertainer - ideal for any type of entertainer...

This is ebook #3 in Devin's "Marketing For Magicians Series".

[Note: This plan may work to a limited degree world-wide. It is best suited for the USA market where there is an abundant of these venues. Non USA buyers may not have the same success that performers in the USA will have with this program. Please take that into consideration before you purchase this plan.]

"Mr. Knight delivers an interesting and practical approach to earning income as a working magician and mentalist. The material here is well-researched and presented. It's a lean, mean read, and a very good value for the money. Well worth a look." -D. Ulin

"I thoroughly enjoyed Devin's last two books on marketing that covers SEO and Facebook marketing, but this book wins the Gold Medal! He teaches how performers can literally start booking shows right now in a market even I was unaware of! And Devin was being conservative...

This is e-book #6 in Devin Knight's "Magic Marketing For Magicians Series."

This ebook contains a new, never before revealed technique that will catapult your website to the first page of Google searches in one simple step. This is Devin's most closely guarded web secret and he has used it in the past to get clients on the first page of Google when everything else failed. You will not find this method in mainstream SEO books, because this is a technique Devin Knight created called "Piggybacking" and it will get you on the first page of Google searches for performers in your area. In most...

#9 In Devin Knight's Magic Marketing Secrets For Magicians

An exciting new e-book that reveals how to book and play campgrounds. This is a little-known and lucrative market that few magicians know exists. The author has been performing at campgrounds for more than 30 years.

In this ebook, Devin reveals insider secrets known only to a few magicians. There are more than 13,000 campgrounds in North America and Devin teaches you a secret system that will allow you to book your show into them.

Using this system you can go into a campground, anywhere in the world, with no prior contact, book...