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Marketing, Selling & Business Matters in Magic & Mentalism

How do you market your magic performances? How do you attract more interest for your entertainment services? How do you sell more and make more money? How can you make a living doing magic? These are some of the questions answered in the ebooks in this category. You should also browse the Theory, Articles & Reviews category.

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$15
Richard Webster
Cashing in on Past Lives by Richard Webster

Cashing in on Past Lives was written to help psychic entertainers and psychic readers learn how to make money from the profitable field of past life regressions. Much to Richard's surprise, this book proved more popular with hypnotherapists than it did with its target market. Although hundreds of psychic readers seized the opportunity to add another string to their bow, thousands of hypnotherapists around the world bought it to help them cater for this lucrative market.

No matter who you are, if you have a sincere interest in helping people recover memories of a previous lifetime, this...

$15
Charles Garner
Readings from the Client's Point of View by Charles Garner

In this long-awaited sequel to Secrets of a Psychic Reader, celebrity reader Charles Garner explains how to give readings that are satisfying and helpful to your clients. In Readings from the Client's Point of View, Charles covers:

  • Who are your clients?
  • Why do people visit psychic readers?
  • What problems do your clients have?
  • The two stages of a psychic reading
  • Counseling
  • The ethics of giving psychic readings
  • Repeat business
  • How to promote your psychic business
  • The advantages of using a system
  • The basics of crystal reading

Charles also provides a brief history of psychic reading and discusses the people...

$20
Richard Webster
How to Build Up a Psychic Practice by Richard Webster

This is the classic work on how to set up and operate a lucrative psychic reading business. Richard Webster has decades of experience as a psychic reader and in this ebook shares his proven methods of success, including a full sample reading and step-by-step explanations, as well as advice on how to provide comprehensive, satisfying readings to your clients, how to extend the length of your readings, how to handle repeat business, and how to make money in private practice.

Richard Webster is your perfect guide to becoming a successful private psychic. As well as many years as a psychic...

$6
Richard Webster
25 Ways to Sell More Pitch Books by Richard Webster

Buy this book only if you want to make more money!

Richard Webster has been selling books, and other products, from the back of the room for more than forty years. In 25 Ways to Sell More Pitch Books he tells you the methods he uses to sell books at events, and in his everyday life.

Even if you earn bucketloads of money from your presentations, you could probably find something to do with the extra money you could make by selling your own products. Even free talks and shows become opportunities to make money when you have something to sell after your presentations.

In addition to...

★★★★ $15
Charles Garner
Secrets of a Psychic Reader by Charles Garner

Essential reading for anyone interested in the psychic reading business.

Charles Garner has been a professional psychic reader for fifty years. He's also been a professional magician, horoscope pitchman, stage hypnotist, spook show entrepreneur, and seance medium. He relates some of his adventures in this ebook. Over the years, Charles has deliberately kept a low profile but is well known to his clients, who consult with him from all around the world. His client list is a who's who of the movie, theater, and sporting worlds.

In this ebook, Charles explains his "rules of work," the essential...

$29.99
Christian Lavey
The Art of Cold Calling: Cold Emails for Creative Minds by Christian Lavey

Marketing for Entertainers

Do you want more shows? Of course, everyone does!

In this ebook, I explain step-by-step how I managed to travel halfway around the world as a magician. You don't need to make any phone calls or send expensive letters to companies. All you need is a computer with internet access.

I will explain what cold emailing is, how it differs from spam, and provide a detailed guide on setting up a service that will send emails for you and automatically follow up.

If you buy this book and implement the strategies, you will get more shows. Guaranteed! It's inevitable....

★★★★ $8
Alfred W. Ellis
How To Make Money with a Magic Show by Alfred W. Ellis

This informative handbook provides expert, proven advice for booking and presenting a financially successful one-person traveling theater or school assembly magic show.

Not only that, but the author goes on to provide his exact patter for 25 standard effects as used in his program. This is an act that you, too, can present yourself. The emphasis is on performing for youngsters, and the author reveals why this age group is a financial gold mine for the alert performer.

Here's a quick look at what's included:

  • A brief resumé of the author's career and experience in the booking and performance...
★★★★★ $4.99
Wolfgang Riebe
Conquer the Spotlight by Wolfgang Riebe

Tips for magicians to overcome stage fright.

Conquer the Spotlight is a concise, yet comprehensive PDF guide tailored specifically for magicians who grapple with stage fright. This ebook dives deep into the psychology of performance anxiety and provides numerous actionable tips to help magicians build confidence, captivate audiences, and perform at their peak potential.

  • Chapter 1: Understanding Stage Fright
    • Exploring the roots of stage fright in magicians.
    • The psychology behind performance anxiety.
    • Embracing nerves as a catalyst for better performance.
  • Chapter 2: Preparing Mentally...
$5
Jason Hice
Being a Magician: is like living with your mother by Jason Hice

A self-help book for magicians. Have you ever struggled to socialize when not performing magic tricks? Included here is how to use being a magician as an advantage instead of a disadvantage. Plus hygiene and etiquette tips.

Also includes five original routines from the author, including:

  • Fedora fusion, an anniversary-waltz-style routine, that is simplified and uses an ordinary deck of cards.
  • Mr Silk's candle, a silk-to-candle effect, with a description of how to make the cheap useful prop.
  • How much? A money routine featuring an unusual place to hide a bill.
  • Floss of poverty, a classic...
$5
H. Syril Dusenbery
Making Magic Pay by H. Syril Dusenbery

Excerpt from the Introduction:

Magicians, like all other living beings, must eat. Perhaps it does seem rather strange to the layman that the Magician can not conjure his money out of space a la "Miser's Dream," but alas, we all know only too well that if we want to get money we have to go out and work for it. It is my purpose to try and help those who are interested in turning their magical ability into dollars and cents.

From the commercial point of view, Magicians are divided into three parts. First there are those who depend entirely on Magic. It is their life work and profession....

$9.99
Regardt Laubscher
Close-Up for Professionals by Regardt Laubscher

The following book is a complete breakdown of my own professional roaming set. You might not agree with everything I write, but I can honestly say that I have had much success over the past two decades in using ideas, tips and tricks shared in this ebook.

  • Dress Code
  • Table
  • Opening Lines
  • First Effect: Chop Cup
  • Second Effect: Male, Or Female
  • Third Effect: Ambitious Card
  • Fourth Effect: Body Language
  • Children
  • Awareness
  • Use Your Time And Present!
  • Your First Table/Group
  • Following You Around
  • Extra Content For My Set
  • Cellphone App Magic
  • Balloon Animals
  • Last Performance
  • Review
  • Who...
$18
Mystic Alexandre
The Audiobook by Mystic Alexandre

You wrote this professionally produced audiobook. That's right. No author is mentioned in the recording. The audiobook is called: "M A G I C - A   T R A N S F O R M A T I V E   A R T"

The file you will download is 23.9 MB. I keep it on my phone so it's easy to immediately send to potential customers. The audiobook is 12 minutes long, and narrated by a female voice, we felt it sounded better that way, more pleasing to the ear.

So what's the point?

  • To excite your customers with a gift
  • To get customer contact info
  • To show you're an expert in the field of magic by mentioning you...
$35
Timo Dante
The Show Must Go On by Timo Dante

A guide for successful marketing show business.

The Show Must Go On: A Guide for Successful Marketing Show Business by Timo Dante is the ultimate handbook for all performers looking to take their career to the next level. The ebook provides comprehensive information and practical tips for everything from planning a tour to securing sponsors and creating merchandise. The author, Timo Dante, is a successful performer himself and brings his years of experience to the topics covered in the ebook. He covers all aspects of marketing for performers, from promoting a show to funding projects. ...

★★★★★ $23
Mel Mellers
The Travelling Trickster by Mel Mellers

With his hilariously sharp yet playful put-down lines and quirky comedy plots, Mel Mellers has rightly established himself as one of the nation's favourite stand-up performers. Equally at home in front of lay people or a theatre full of magicians, Mel's individual performance style, which has been honed over many years as a pro and through countless performances all over the world, is a delight to experience.

Now you can go behind the scenes with this truly inspiring performer and learn how you too can become a top-flight entertainer. Mel gives freely of his advice on all aspects of performance,...

★★★★★ $9.95
Robert D. LaRue, Jr.
Tips on Tips: How to maximize your restaurant performance income by Robert D. LaRue, Jr.

Are you performing in or thinking about entering the fun and profitable field of entertaining with magic at family restaurants? Whether you are a skilled beginner or an experienced magician, this ebook will help you enhance your restaurant income. The focus here is on improving your ability to generate tips. The 85+ ideas inside come from the combined experience of more than a dozen performers. You will learn how understanding the insight that, "Magic routines are intricately crafted emotion machines," can endear you to your audiences, who respond with tips and bookings.

"Robert LaRue is...

$15
Brian T. Lees
Recurring Performances by Brian T. Lees

The advantage of recurring/repeat performances and how to market yourself for them.

  • Identifying the recurring performance need
  • The basic approach
  • Timing
  • Pricing
  • Personalizing the show to the entity/sponsor
  • Suggested businesses and entities to contact
  • Wrapping it up

1st edition 2022, PDF 19 pages.

★★★★★ $14
Mark Leveridge
Learning from Experience by Mark Leveridge

Learning From Experience is an ebook in which I look back over my 40 years of full-time professional experience and identify 20 key things about performing commercially for laypeople that I wish I had known when I started.

Organizing these into 20 key facts, I explain the lessons that I have learned in this rich period of experience about performance, marketing, fees, trick selection, dealing with spectators, and more, and set out clear advice and food for thought to help you to short track your way to making good decisions.

Here is a list of the contents

  • Key Fact #1 - The Booker...
★★★★★ $8
Ulysses Frederick Grant
Money Making Secrets for Magicians by Ulysses Frederick Grant

Revised and expanded collection of valuable information for magicians and other variety acts, revealing how to get more money from your existing act.

The person who's fortunate enough to actually enjoy the work they do is indeed a lucky individual. And that's what you can do, too, with this updated guide that teaches you:

  • How to play summer and winter resort hotels. What to do, how much others average, etc.
  • How to play on cruises to Bermuda, etc., with all expenses and a profit. Makes an idea paid vacation.
  • How a doctor turned free show requests into paying propositions. This info...
$10
Brian T. Lees
Magic Class by Brian T. Lees

Teaching a magic class is another way to generate income and promote yourself as a supportive magician. Community venues are always searching for programs such as this to host. They use these events to keep the community involved, provide productive activities for youth, and add additional services to their community programs.

This text outlines a basic magic class, provides materials you can use and can get you started with your first series of classes. Teaching a class will not pay as much as a large performance. But it still provides a solid base for income. A magic class can help fill...

$5.95
Hank Moorehouse
So You Want To Make Money In Magic? by Hank Moorehouse

Tips on how to make money with magic and in particular kid shows. He addresses topics such as name, costume, publicity, booking, fee charged, tricks and props, etc. Includes a funny and at the same time revealing introduction by his wife.

1st edition 1972, PDF 7 pages.

$1750
Wolfgang Riebe
The Million Dollar Magic Act by Wolfgang Riebe

LIMITED RELEASE. ONLY 30 COURSES AVAILABLE!

For the first time ever. A verifiable, proven Comedy Cabaret Magic act that has been performed in over 150 countries, the world's top cruise liners, theatres, and global corporate events.

Why would anyone share a success formula? Wolfgang has had an incredible global career and believes that we all need to share the magic for future generations. This is his way of leaving a legacy for a group of select magicians who are serious about taking their careers to the next level.

  • Learn from a professional that walks his talk and has lived the dream. ...
★★★★★ $9.79
Regardt Laubscher
Money Magnet Tips for Kids Parties by Regardt Laubscher

The evergreen market of children's parties will make you feel like a 'magician farmer.' You can harvest 12months of the year. In this ebook of practical money-making tips, I will share my closest guarded secrets I have never told anyone before. I have been making use of these secrets for almost 2 decades and they have truly been my 'Money Magnet' throughout the years. I will cover topics such as

  • Performance packages, Marketing, Invoicing, Designing, Financial planning, and many more.
  • This ebook is really a personal treasure of mine.
  • If you are serious about making money in the Children's...
$8
Jim Mahoney
Playing Shopping Centres by Jim Mahoney

From the introduction by Billy McComb:

There are TWO THINGS you've got to appreciate about this treatise.

First of all it shines through every line that it's written by a man who knows what he is talking about and has actually WORKED Shopping Malls.

The second thing is something which Mike Caldwell said to me just a few weeks ago. We were wandering around London in the McCombomobile. He pointed out the shops in a district we were going through and said, "In a few years time you won't see many shops like that around." I said, "Why?". He said, "Because it will get like the States. Everyone will...

★★★★ $10
Brian T. Lees
Promote Your Magic Show by Brian T. Lees

Use local free or economical sources to promote your magic and get hired. This text gets you started on listing sources and using a tracking system to track your results. You refer to that system as you adjust your goals into areas that generate more opportunities to get hired.

  • Marketing 101
  • Marketing Tools
  • Marketing Plan
  • Tracking System
  • Wrapping It Up

1st edition 2021, PDF 20 pages.

Displaying 1 to 24 (of 168 products)
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