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Blue and Gold: The Complete Guide to Working The Scout Market
by Kyle Peron


(1 review, 2 customer ratings) ★★★★

PDF | by download [6.48 MByte]  
Blue and Gold: The Complete Guide to Working The Scout Market by Kyle Peron

This ebook is jammed full of the most relevant information you could ever ask for in regards to working not only Cub Scout Blue and Gold Dinners, but also how to work any scouting program and event. This is one of the only ebooks that is devoted solely to giving you the information you need to work a market that can generate income for you in the slow times of the year and year round.

If you are already performing for children, work a family-focused show or if you are even a strolling magician, then Blue and Gold Banquets are a perfect extension of what you are already doing. You can learn to work them well with simply modifying your current show and having an understanding of how to market effectively to them.

This ebook teaches you not only how to understand the Scout market, but also answers questions that Scout groups are specifically looking for in an entertainer. It shows you step-by-step techniques on exactly how to market to scout groups to land the gigs you want to be doing. Kyle also gives you his full lead generation letter, follow-up letters and full templates that he has used for years to handle all aspects of communication and marketing.

After countless hours of research and direct applied experience, Kyle realized that information on working scouting programs was scarce at best. For this reason Kyle spent months compiling the information contained within this ebook. Topics such as:

  • Why You Should Read This Ebook
  • Background History
  • Why Perform Blue and Gold Shows
  • When Not To Do At A Blue And Gold Show
  • Budgets And Fees
  • Packages And Offerings
  • Show Length
  • Banquet Schedule
  • Marketing to Blue and Golds
  • Contracts And Agreements
  • Problems and Resolutions
  • Getting The Most Out Of The Show
  • Magic Trick Ideas and References
  • Magic Themed Meetings
  • Strolling Magic At Blue and Golds
  • B.O.R. At Blue and Golds
  • Ways To Market Yourself At The Event
  • Work Scout Events All Year
  • And much, much more inside.
Take your magic to a new level by learning the tips and techniques to work the scout market and to really excel at it by giving the Scout groups a perfect solution they are looking for. This ebook tells you how. If you want to learn all there is to know about scout groups and how to work them year round, then this ebook is simply a must!

Here is what many folks are already saying about Blue and Gold! The Family Entertainer’s Complete Guide to Working The Scout Market

"Kyle Peron's book, Blue & Gold, should be on the shelf of every serious family entertainer. There is nothing on the market today that shows how to successfully work this market. Kyle has filled that void with a book that explains everything you need to know in rich detail with real life examples. Plus, the lessons learned in the book can be applied to other markets as well. Highly recommended." - Jim Snack, Magician and Motivational Speaker

"Kyle Peron's Blue and Gold handbook leaves no stone unturned for those wishing to enter the Blue & Gold market. Kyle even shares his lead generation and follow up letters in this content-rich, fluff-free book. Even if you've been in the market a while, there's information you need here - Scout's honor!" - Tim Sonefelt

"You covered everything a person would want to know from the business side to what effects play well. You left no stone unturned. This is definitely a book every magician who wants to start or even performs in this market will want to get. This book is what I consider the 'real' magic of show business. As we professionals are well aware, show business is 90% show and 10% business. Your book covers the business side of getting work in the Scout Market 110%!! This is without a doubt, a gold mine for magicians. Thank you so much for sharing it with the magic fraternity." - Paul Romhany

"I will implement Kyle's ideas and get more Scout shows. Nothing is left out in this must-have book of Scout magic. Kyle has presented a very organized and thorough manual for family entertainers to break into this market. Never fear Scout Shows again with the aid of Mr. Peron's "Blue and Gold: The Entertainer’s Complete Guide to Working the Scout Market." - Mark Weidhaas

"This book will give you the information you need to succeed in the Cub Scout market. I wished I had this book when I first started doing Cub Scout shows. 100% recommended!" - Ken Scott

1st edition 2009; 57 pages.
word count: 18800 which is equivalent to 75 standard pages of text

Reviewed by Carlos Negron (confirmed purchase)
★★★★★   Date Added: Saturday 30 May, 2009

Blue and Gold E-Book Review

I gave this E-book a rating of 3. I would have rated this a 2 based on the price paid, but bumped it up to a 3 because I know that:

1. You will make your money back on this if you are already a seasoned performer. 2. You get some ideas and help from one of the most generous persons in magic today who will in no doubt help you further in working this venue.

I do not recommend this E-book for the following people:

1. Those who are not seasoned Family/Children entertainers. 2. Those who already work in this market.

This e-book is a small push in the right direction for the seasoned Family/Children entertainer to increase their work by focusing on this market. Besides the lack of edit/proof reading (there are some grammatical and spelling errors), Kyle shares some “ideas” and experiences that has worked for him.

The E-book starts off slow with an introduction and reasons of working and not working this market. I feel a lot of the material in this section could have been minimized or left out. The most interesting part in this section is where he describes how the Scouts began. So the first 9 pages provide a very small value before you start hitting some valuable information. On a scale of 1 to 5 I give this section a 1.

Next is budgets and fees, which is one of the most important subjects that first come to mind in working any venue. This section falls a little short of what I expected because you are only given general guidelines on what to charge and how to figure out what to charge. It leaves the reader to work it out on his own. I expected real world numbers and experience. This should be nothing new for the seasoned performer would naturally do this on his own. I give this section a 2.

Next is about packages to offer and the length of your show. This information sparks the creative juices and provides some ideas on what to offer this market. The details of the venue are broken down and valuable advise is given that will give you a head start on what to expect from this type of venue. I would describe these pages as Kyle's tips and tricks. Good stuff here, I give this section a 4.

After 16 pages, you finally get into the marketing aspects. This is what you are paying for and what this E-book advertises. You get a list of resources, techniques on approaches, and small examples. Overall good material on how to do the leg work and marketing steps to get you moving in the right direction. The thing lacking here is real world examples. There is a sample sales letter and scripts but they leave you short of just having to find your own way on this. Then there is a brief mention about promotional material. I would have expected at least an example on what Kyle's promotional material looked like and details on these items. I give this section a 3.

So now you are up to page 28 and we get into the show aspects. There are some good ideas, some concrete examples, but nothing of any detail. You are not going to get a full act out of this section. This is where the E-book started to fail me because if your going to mention this stuff you might as well go all the way. What does Kyle do at these shows? What is the structure of the show? David Ginn certainly provides that info, why not provide that here since it is brought up. What made up for this, was the ideas provided on back of room sales; marketing yourself at the event; and extending what you learned to make the venue work for you through out the year. I give this section a 3.

In short, you are given a lot of ideas that you are left to sort out yourself. Some of the ideas should be obvious to the seasoned performer; some are specific to this venue; and others are those ideas you know about but might have forgotten.

I hope this review helps.

My one pet peve is where there is an endorsment from Ken Scott, and then in the book there is mention of Ken Scott's product.